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Business

How to Avoid Asking for Business
ilawmarketing.com

I’ve finally figured out why so many lawyers want to know, “But how do I ask for the work?” It’s because the picture they have in their minds is a pretty darn scary one. It’s something like this: You and a former colleague are sitting together over coffee or lunch. You share stories about your […]

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Power of Google Plus, Analyzes Content Marketing Practices, Supportive Business Tech, and Exciting Legal Forums
ilawmarketing.com

Tampa, FL (Law Firm Newswire) April 24, 2014 – In 2014’s March/April Issue, BLF helps legal professionals tone and strengthen their marketing approach with new services, tools and tactics. In this issue’s feature, “The Strength of Google Plus,” James Ambroff-Tahan draws focus to the surprising power of the once-struggling social network. Integration with the world’s […]

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An A-to-Z Guide to Google Analytics for Content Marketers
ilawmarketing.com

In many ways, analytics are what makes the world go ’round—particularly in the data-driven environment that we’re now living in. According to Forbes, more data was created during the last two years than in all of the time in human history leading up to it combined. That’s a terrific position to be in if you’re […]

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Using Facebook As a Business Tool: 8 Tips
ilawmarketing.com

  It’s the biggest social media behemoth in the world, and no competitor even comes close: Facebook boasts over 1 billion active members in 2013, and 680 million of them take the site with them on their mobile phone.  Tapping into the potential of Facebook is something many law firms are trying to do, but […]

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Client Dinners That Make Your Business Pop
ilawmarketing.com

A client appreciation dinner is a beautiful thing. There’s food and wine and balloons and maybe a small token of appreciation. Somebody makes a speech that mentions “paradigm shift” 31 times and everyone falls asleep. Sometime between the main course and the cheesecake, the phones come out. Then, one by one, the whole room checks […]

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How to Delete a Google My Business Listing
ilawmarketing.com

Posted by MiriamEllis “How do I delete a Google listing?” is an FAQ on local SEO forums — and it represents an oversimplification of a complicated and multifaceted issue. The truth is, simple deletion is seldom the answer. Rather, most events that arise in the course of doing business require knowing which steps to take […]

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