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Avoid

How to Avoid Asking for Business
ilawmarketing.com

I’ve finally figured out why so many lawyers want to know, “But how do I ask for the work?” It’s because the picture they have in their minds is a pretty darn scary one. It’s something like this: You and a former colleague are sitting together over coffee or lunch. You share stories about your […]

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6 Branding Mistakes Your Law Firm Should Avoid
ilawmarketing.com

Whenever a law firm tries to create or define its brand online, there are some risks involved.  Over 30 percent of law firm marketing professionals say that they are dedicating energy to re-branding efforts for their law firm this year.  If you’re one of them, you need to know which pitfalls are most likely to […]

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