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Marketing

Power of Google Plus, Analyzes Content Marketing Practices, Supportive Business Tech, and Exciting Legal Forums
ilawmarketing.com

Tampa, FL (Law Firm Newswire) April 24, 2014 – In 2014’s March/April Issue, BLF helps legal professionals tone and strengthen their marketing approach with new services, tools and tactics. In this issue’s feature, “The Strength of Google Plus,” James Ambroff-Tahan draws focus to the surprising power of the once-struggling social network. Integration with the world’s […]

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New Report Shows Web Visitors May Return Multiple Times Before Contacting a Law Firm
ilawmarketing.com

  The Legal Marketing Lab is available on iTunes. San Francisco, CA (Law Firm Newswire) March 28, 2014 – Custom Legal Marketing’s new Legal Marketing Lab digs in to their vast library of stats to see how many visits it takes to convert a lead. To find out how many times a visitor visited a […]

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Study Shows Yelp Is Most Trusted by Lawyer-Seekers, but Does That Convert to Web Traffic for Law Firms?
ilawmarketing.com

San Francisco, CA (Law Firm Newswire) August 8, 2014 – A recent study released by Software Advice showed an interesting trend. Consumers needing an attorney trust Yelp more than any other website, including traditional lawyer-specific directories. There is more to learn behind any numbers, and Custom Legal Marketing Lab decided to dig a little deeper […]

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Mailchimp’s Marketing Automation Tools Could Offer Big Benefits to Law Firms
ilawmarketing.com

San Francisco, CA (Law Firm Newswire) January 12, 2015 – The latest issue of Bigger Law Firm magazine explores technological trends and tools that law firms can use to market to their clients online. BLF enables attorneys to keep their online marketing strategy in line with the latest developments in the industry. In this issue, […]

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A Lawyer’s Guide to Conversion Rate Optimization
ilawmarketing.com

Conversion rate optimization, or CRO, is a process by which you enhance your visitors’ website experience to convert more leads. CRO is an extensive practice that consists of a variety of skills, including copywriting, design and analytics. Your ability to compose persuasive copy has a significant effect on conversion rates. Layout also has such an […]

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Cybersecurity, Google AMP and What Went Right in 2016 in the Latest Bigger Law Firm Magazine
ilawmarketing.com

San Francisco, CA (Law Firm Newswire) January 19, 2017 – Bigger Law Firm magazine is back with another issue packed with technology and online marketing analysis through the lens of the legal industry. In the feature article, Ryan Conley presents a retrospective of the top cybersecurity stories of 2016 and finds the hidden details that […]

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Artificial Intelligence, Virtual Reality, and the Future of Law: This Month in Bigger Law Firm Magazine
ilawmarketing.com

BLF Magazine: The Artificial Intelligence Issue San Francisco, CA (Law Firm Newswire) March 20, 2017 – Bigger Law Firm magazine delivers another issue jam-packed with in-depth stories on the intersection of law, technology, and marketing. In this month’s feature story, Roxanne Minott reports that artificial intelligence and machine learning are beginning to take hold in […]

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